Been searching for something like this for months. Our Shopify store processes 500+ orders monthly and this handles everything perfectly. Date formats, tax columns, refunds - all correct.
Etsy to WooCommerce Product Converter | Import Shop Listings
or drop .csv, .xls, .xlsx files here
or
Invoice import blocked if Sales Tax enabled in QBO
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WooCommerce Products CSV Format
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What Our Users Say
works good, wish it had batch mode
I was spending 4-5 hours every month reformatting exports manually. This tool paid for itself in the first use. The preview feature helped me verify the mapping before paying.
exactly what i needed thx!!
Super straightforward. Upload, convert, download. No account needed which is nice. Would give 5 stars if they add Xero support.
saved me hours of work
My accountant was so happy when I sent her the converted file. No more back-and-forth about date formats or missing columns. Everything imported correctly on first try.
fast and easy 10/10 would recommend
Been using this for 6 months for monthly reconciliations. Handles all the edge cases - partial refunds, multi-line orders, currency conversions. Very reliable tool.
Good tool, does what it says. Interface could be bit better but conversion quality is excellent. Using it for my 3 Shopify stores.
Switched from A2X to this. Way simpler for my needs - I don't need real-time sync, just clean data once a month. This delivers exactly that.
finally!! something that works with QB desktop!!
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Ready to convert your own data?
Convert Etsy shop listings to WooCommerce in 60 seconds. Transfer your entire Etsy catalog with images, tags, and materials automatically.
No API required
Browser-based processing
Run on Google Cloud Platform
How It Works
1
Export from Etsy
In Etsy Shop Manager, go to Settings → Options → Download Data → CSV (active listings). Download the file.
2
Upload and Convert
Upload your Etsy CSV here. We'll convert units, aggregate images, and map materials automatically.
3
Preview and Download
Review converted products with proper weight/dimension units and image galleries. Download WooCommerce CSV.
4
Import to WooCommerce
In WordPress Admin, go to Products → Import → Upload your converted CSV and run the WooCommerce importer.
Why Etsy Listings Need Conversion for WooCommerce
Multiple Weight and Dimension Units
Etsy supports lb, oz, g, kg for weight and in, ft, mm, cm, m for dimensions.
WooCommerce typically uses one consistent unit (kg for weight, cm for dimensions).
Direct import would create inconsistent product data with mixed units breaking shipping calculations.
Image Structure Differences
Etsy exports up to 10 separate image columns (IMAGE1, IMAGE2, ... IMAGE10).
WooCommerce requires comma-separated URLs in a single Images column.
Without conversion, you'd lose all gallery images except the first one.
Unique Etsy Fields
Etsy has maker attribution (WHO_MADE, WHEN_MADE), materials, and personalization options.
These need special handling to preserve in WooCommerce as attributes or meta fields.
What This Tool Does
We automatically:
- Convert all weights to kg (from lb, oz, g)
- Convert all dimensions to cm (from in, ft, mm, m)
- Combine IMAGE1-10 into comma-separated gallery
- Create Materials attribute from MATERIALS field
- Store maker info (WHO_MADE, WHEN_MADE) as meta fields
- Generate SKUs from titles if missing (Etsy often has blank SKUs)
- Preserve tags directly (Etsy and WooCommerce use same format)
Your Data is Safe
Bank-Level Security
256-bit SSL encryption. Same standards as major financial institutions.
No Data Storage
Files are processed directly in browser. No calls to our servers.
GDPR Compliant
Full EU data protection compliance. Your privacy rights protected.
Field Mapping
How Etsy_Seller Products fields map to Woocommerce Products
| Etsy_Seller Products | Source Value | Woocommerce Products | Target Value | Note | |
|---|---|---|---|---|---|
TITLE |
Handmade Ceramic Mug - Blue Glaze |
→ | Name |
Handmade Ceramic Mug - Blue Glaze
|
Product title |
DESCRIPTION |
Beautiful handmade ceramic mug with blue glaze... |
→ | Description |
Beautiful handmade ceramic mug with blue glaze...
|
Converted to HTML |
PRICE |
25.00 |
→ | Regular price |
25.00
|
Current price |
QUANTITY |
10 |
→ | Stock |
10
|
Available inventory |
TAGS |
mug, ceramic, handmade, blue |
→ | Tags |
mug, ceramic, handmade, blue
|
Direct copy (comma-separated) |
MATERIALS |
ceramic, glaze |
→ | Attribute: Materials |
|
Materials used |
SKU |
MUG-BLU-001 |
→ | SKU |
MUG-BLU-001
|
Stock keeping unit (if present) |
Why Use This Tool?
Unit Conversion
Automatically converts Etsy's varied weight units (lb, oz, g) and dimension units (in, ft, mm) to WooCommerce's standard kg and cm.
Image Gallery Aggregation
Combines IMAGE1 through IMAGE10 columns into single comma-separated gallery for WooCommerce import.
Materials Attribute
Preserves Etsy's MATERIALS field as a WooCommerce product attribute for filtering and display.
Maker Attribution
Stores Etsy's WHO_MADE and WHEN_MADE fields as custom meta fields to preserve handmade/vintage information.
Auto SKU Generation
Generates SKUs from product titles when Etsy export has blank SKU fields (common with older listings).
Tag Preservation
Etsy tags transfer directly to WooCommerce tags - no conversion needed. Both platforms use comma-separated format.
Data Transformation
Each Etsy listing becomes one WooCommerce product (variations handled separately)
Input
Etsy Listing
One row per active listing from Etsy export
Key columns:
TITLE,
PRICE,
QUANTITY,
IMAGE1
1:1 — One input row creates one output row
Output
WooCommerce Product
One simple product per row
Product Details
Basic product information
Images
Combine all image URLs
Weight Conversion
Convert weight to kg
One output row per input row
Common Product Import Errors
Issues you might encounter when importing CSV Products Export data to Product Import - and how we solve them
SKU Not Exported by Etsy
Etsy often exports empty SKU field
SKU: (empty)
SKU: auto-generated from title slug
Generate SKU from product title if empty
SKUs are automatically generated for products without them
Multiple Weight Units
Etsy supports lb, oz, g, kg - WooCommerce needs consistent units
WEIGHT=8, WEIGHT_UNIT=oz
Weight (kg)=0.227 (converted)
Automatically convert all weights to kg
All weights are converted during transformation
Multiple Dimension Units
Etsy supports in, ft, mm, cm, m - WooCommerce needs consistent units
LENGTH=12, DIMENSIONS_UNIT=in
Length (cm)=30.48
Automatically convert all dimensions to cm
All dimensions are converted during transformation
Frequently Asked Questions
Yes, all images from IMAGE1 through IMAGE10 are combined into a gallery. WooCommerce downloads images from URLs during import.
All weights convert to kg (lb→kg, oz→kg, g→kg) and all dimensions convert to cm (in→cm, ft→cm, mm→cm) to match WooCommerce defaults.
Yes, Etsy tags transfer directly to WooCommerce tags. Both platforms use comma-separated format, so no conversion is needed.
The MATERIALS field becomes a WooCommerce product attribute that customers can filter by (e.g., 'cotton', 'ceramic', 'wood').
No, if SKU is blank we'll auto-generate one from the product title. Enable 'Auto-Generate SKUs' in options.
These are Etsy's maker attribution fields (i_did, made_to_order, 2010_2019, etc.). We store them as custom meta fields for reference.
Yes, but Etsy's personalization options (IS_PERSONALIZABLE, instructions) are stored as meta fields. You'll need to configure WooCommerce product add-ons separately.
Etsy's variation structure is limited in CSV exports. For full variation data, you may need to use Etsy API or recreate variations in WooCommerce.
Etsy Seller → Woocommerce Data Ecosystem
All available data flows from Etsy Seller to Woocommerce