Excel that shows which channels bring profit so you're not stuck on one platform.

See channel margins, customer LTV by source, and cash runway-before platform changes kill you. It's all in Excel.

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Excel that shows which channels bring profit so you're not stuck on one platform. Dashboard Preview
Common E-commerce Pain Points Specialized
Excel Reports Your data

One platform owns your business and you're terrified?

True margin by channel. See which platforms actually profit vs which fake it. Diversify based on real margins, not hope.

No idea which channels bring loyal vs one-time customers?

Customer LTV by acquisition source. Know which platforms bring repeaters vs which bring discount hunters.

If Facebook or Google died tomorrow, how long could you survive?

13-week cash forecast. See exact runway if main channel disappeared. Plan diversification before crisis.

Platform-dependent sellers live in fear of algorithm changes. All eggs in Facebook basket. Google update destroys traffic. One bad platform decision ends the business. Our Excel kits show exactly which channels actually profit, which customers come from where, and how long you can survive if one channel dies.

What's inside your Channel Independence Excel

Every diversification report includes survival data:

  • True margin by platform after all fees and costs
  • Customer LTV and repeat rates by acquisition channel
  • Cash runway forecast if primary channel disappeared
  • Blended ROAS showing platform dependence level
  • Channel diversification score and progress tracking

Track every channel. Build independence.

Kits platform-dependent sellers use first

Margin Breakdown

True profit by platform after all costs

→ Know which channels actually work

Customer LTV & Cohorts

Which platforms bring loyal vs one-time buyers

→ Diversify to high-LTV channels

Cash Flow 13 Weeks

Runway if main platform disappeared

→ Know survival time

55%

Reduction in platform dependency risk

40%

Improvement in channel diversification

65%

Better platform change preparedness

50%

Increased business resilience confidence

Quick path

1

Connect

your store (secure OAuth)

2

Pick

a channel kit

3

Download

your Excel

Time to first file: under 2 minutes.

"Facebook ad account issues nearly killed my e-commerce business. The dependency analysis helped me diversify traffic sources and now I sleep better at night."

Carlos Rodriguez
Multi-Channel e-commerce Seller

Works with your platforms

e-commerce Independence Analytics

Platform dependency analysis, independence scoring, and diversification tracking for your e-commerce business

Multi-Platform Performance

Performance comparison across platforms to reduce dependency on any single source

e-commerce Risk Monitoring

Platform risk monitoring, change impact analysis, and dependency vulnerability assessment

Diversification Tracking

Channel diversification progress, independence metrics, and risk mitigation effectiveness

Platform Dependency FAQ

If >70% revenue from one source (Facebook, Google, Amazon), you're at risk. Our margin breakdown shows exact dependence level.

Full margin waterfall by platform: fees, ad spend, returns. Many channels look good but lose money after everything.

Customer LTV by source. Diversify to channels bringing loyal, high-LTV customers, not just first-order volume.

13-week cash forecast shows exact runway. Use this to plan diversification timeline before it's too late.

Yes. Monitor revenue % by channel month-over-month. See dependence decreasing as you build resilience.

Ready to fix your Common E-commerce Pain Points challenges?

Get your first report free and see your data in Excel in under 2 minutes.

Get my free channel report See a sample Excel

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