See blended ROAS, channel LTV, and return rates-before scaling losers that platforms call winners. It's all in Excel.
Blended ROAS across all platforms after refunds. See which channels truly pay back vs which fake it with attribution windows.
Customer LTV by acquisition channel. See which platforms bring repeaters vs discount hunters who never return.
Return rates and reasons by ad channel. Discount-driven traffic often returns 2-3x more than organic.
Performance marketers drown in platform dashboards that lie. Facebook claims 5x ROAS. Google says 6x. Your bank account says otherwise. Manual tracking misses which channels bring loyal customers vs one-time buyers who return everything. Our Excel kits show exactly which platforms profit after refunds, which channels bring high-LTV customers, and which attract return-prone buyers.
Every marketing report includes true ROAS and LTV data:
Track every channel. Know which ones actually profit.
Blended ROAS and winner/loser ranking by channel
→ Stop wasting spend on fake winners
Which channels bring high-LTV vs one-time buyers
→ Optimize for LTV, not first order
Which channels drive returns that kill ROAS
→ Adjust ROAS for return reality
Average improvement in marketing ROI
Better budget allocation accuracy
Faster campaign optimization cycles
Reduction in customer acquisition cost
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Time to first file: under 2 minutes.
"We were scaling ads based on platform ROAS, but losing money. The true attribution analysis showed us which campaigns actually drive profitable customers."
Campaign performance, audience insights, and creative analytics integration
Search and shopping campaign performance with attribution tracking
Social media campaign performance and audience behavior analysis
Retention marketing performance and customer lifecycle analysis
Total revenue from ads minus refunds, divided by total spend across all platforms. Shows true ROAS, not platform lies.
Yes-LTV by acquisition channel. Facebook might bring high first-order value but low repeat. Google opposite.
Match refunds to original order source. Discount-driven traffic often returns 2-3x more than organic.
Compare 1-day, 7-day, 28-day ROAS side-by-side. See how platforms cherry-pick windows to look better.
Yes. Customer LTV by campaign and channel. Optimize for lifetime value, not just first order.
Get your first report free and see your data in Excel in under 2 minutes.
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