Excel that answers: Which channels are actually profitable? Where should we invest next?

Multi-channel brands need unified P&L, customer cohorts, and cash flow forecasts-not 12 separate dashboards. All in Excel your CFO already trusts.

Multi-channel ready Board-quality Excel Cancel anytime
Excel that answers: Which channels are actually profitable? Where should we invest next? Dashboard Preview
Business Growth Stage Specialized
Excel Reports Your data

Can't compare channels accurately?

Unified P&L: Shopify vs Amazon vs wholesale. True profit by channel after all fees and COGS.

Which customers are worth acquiring?

Cohort LTV by source. See which channels bring repeaters vs one-and-done buyers.

Running out of cash while growing?

13-week cash forecast. Know your runway, plan supplier payments, avoid surprises.

Growing brands juggle Shopify, Amazon, wholesale, and paid ads across 5+ platforms. You need to know: which channel drives profitable customers? Where's cash going? What's our actual LTV by source? Board meetings need clean numbers, fast. Our Excel kits unify everything-no PhD in data required.

What's inside your executive kits

Every report built for growing brands managing complexity:

  • Multi-channel P&L - Shopify, Amazon, wholesale unified
  • Customer LTV by acquisition source with cohorts
  • 13-week rolling cash forecast with payout timing
  • Blended ROAS across Facebook, Google, TikTok
  • True margins by channel after all platform fees

Download once, edit formulas, present to your board. It's Excel-not another dashboard.

90%

Reduction in executive reporting time

$500K+

Revenue optimization identified annually

3-5x

Faster strategic decision making

24/7

Real-time access to key metrics

Quick path

1

Connect

all channels (Shopify, Amazon, ads)

2

Pick

LTV or Cash Flow kit

3

Download

board-ready Excel

First unified report in under 3 minutes.

"Instagram customers looked great on first order but never repeated. **Google Ads had 3x better LTV**. We reallocated $5K/month and doubled profitable growth."

Michael Rodriguez
CEO, DTC Beauty Brand

Even shifting **$5K/month ad budget** from Facebook to Google (based on real LTV data) or avoiding **one cash crunch** pays for a year of Spreadsheet Broccoli.

Works with your platforms

e-commerce Plus

Advanced store analytics, multiple brand reporting, and B2B wholesale data

Amazon Seller Central

FBA profitability, advertising performance, and inventory metrics

Multi-Channel Integration

Unified reporting across online, retail, and wholesale channels

Marketing Attribution

Google, Facebook, TikTok, and email marketing performance attribution

FAQ for Growing Brands

Yes - we pull from all channels and normalize fees so you can compare apples-to-apples. Shopify 2.9% vs Amazon 15% fees shown side-by-side.

We track customers from first touch (UTM/source) through repeat purchases. See which channels bring one-time buyers vs repeat customers over 90+ days.

Excel gives you full flexibility. Edit formulas, add custom calculations, model scenarios. It's your data, your way.

That's exactly what it's built for. Professional formatting, clean charts, transparent calculations. Board-ready out of the box.

Updates weekly. Based on actual payout schedules, order pipeline, and historical patterns. Conservative by design - no surprises.

Ready to fix your Business Growth Stage challenges?

Get your first report free and see your data in Excel in under 2 minutes.

Read-only OAuth • Keep the file forever • Cancel anytime